Of Goblins, Hobbits and New Year's resolutions

Yes, we admit it… we've been sleeping in a bit too much and only now, after the horseback riding and shortbread hangover, are we getting down to our New Year's resolutions 🙈 We are, as they say, a walking example of a Goblin.

Goblin Mode – word of the year 2022 and… vital mood for 2023?

According to the Oxford Dictionary the word of year 2022 and that it came to gather the global sentiment was 'Goblin Mode'. According to them, it does reference to a behavior “Lazy, careless, or greedy. Typically in a way that rejects social norms or expectations.”

The story the media concocted went something like this:

In 2020, with the pandemic, we started abusing tracksuits, showering less than usual, and normalizing behaviors like binge-watching Netflix on a weekend while swiping on Tinder or eating a family-sized bag of chips in one sitting... just because.
When we started going out again in 2021 and 2022, TikToks of refrigerators full of perfectly arranged organic vegetables and influencers with pastel-toned lives who are doing yoga at 5 am in the middle of an Avatar-like landscape returned.
He 'Goblin mode' then raises the 'F*ck you' to those 'perfect' lives. A bit like the protagonist of the Wednesday Adams series but without so much filter or pop teenage drama.

Beyond the coolness of the newly invented philosophy of life… the very choice of the word Goblin… hid a real act perpetrated by Goblins; a subtle and ironic anecdote that went unnoticed.

Goblin Mode ON - #sonofabitch for LOLs

It turns out that the Oxford Dictionary in 2022 He decided to let internet users vote for the most important word of the year. They could vote for 'metaverse', 'hashtag', 'co-working', ... but of course, the internet worked its magic and, for laughs' sake... 'Goblin MODE' he took the 93% of the votes.

#Real not because people were thinking about whether or not they used the word in their everyday contexts, but simply because of the humor of it. 'He goes into goblin mode when he goes down on his girlfriend's pussy.'

And goblins... they've always been sons of bitches... for laughs. That's their true essence.

Throughout European folklore, goblins were those mischievous mythological creatures that caused domestic problems: they would unmatch your socks, curdle your mayonnaise, burn out your light bulbs... and laugh at you while hiding after doing so.

In more recent times, The goblin is once again making waves in the gaming world to describe a 'style' of playing: that in which you proactively display any behavior for which you would be socially canceled or the one you would have ended up for burned at the stake centuries ago:

Put a Sim in a room and remove the door, or put them in the pool, remove the ladder, and just watch…
Driving Grand Theft Auto behind old ladies with a baseball bat…
Going after the weakest (and youngest) opponent in Counter-Strike with a knife…
That you care more about messing with your Mario Kart rivals and pushing them off the track than winning...
[...]

No motive, agenda, or ultimate goal. Just for the laughs, the compulsion, and the urge to unleash your most destructive side in the open world (and without consequences, please).

2023 The year of the… “Hobbit”?

A long time ago a troubadour sang this one: I'm no longer a Gremlin, I'm no longer a troublemaker, I no longer look for trouble…

If 2022 gave voice to the feeling of identifying with small, weak, imperfect, and angry beings… for 2023 we want to keep the good parts of that, but without the bad vibes.

Goblin has served its purpose as a term of refuge: an oasis and common home for all of us who have ever wanted to be the worst version of ourselves. The perfect term to encapsulate that feeling of wanting to loosen the reins and release the pressure that had been building during the collective trauma of the pandemic. But after the outburst, we are left with a superpower: the catharsis of self-indulgence and authenticity. The power to finally shed our public masks.

That's why, Our goal for 2023 is to upgrade Goblin.…A hobbit. Not 'aesthetic', not immaculate, not perfect… but somewhat less mischievous, more self-indulgent, and with a belly full of self-love and good intentions.

You're a hobbit if you ever feel like having breakfast twice and then going back to bed. If you spend a happy Sunday in your cave, without socks or any social interaction. If you find pleasure in having homemade food prepared in Tupperware containers for a whole week... or a winter.

Hobbits are also creatures of shelter, caves, and warm drinks. Like goblins, they might occasionally skip a shower or go to the supermarket in their pajamas for a loaf of bread… but they're not malicious. Their sole purpose in life is to be healthy enough… to be able to punish themselves from time to time (and here, punishment isn't a negative word… it's the kind of punishment Bad Bunny or Rauw Alejandro sing about in their ballads).

2023, welcome Year of the Hobbit

P.S: Goblin, Hobbit, Orc… choose the race you want, but every epic adventure and awesome map isn't complete without a Dragon.

Whatever your style in 2023, add our cream to it. Dragon Shot for a hydrated adventure worthy of Game of Thrones.

Dragon Shot

HYDRATES, REMOVES SHINE AND IS ANTIOXIDANT

Moisturizing cream with a water-cream texture and anti-shine finish for daily use.

MORE INFO

We do cool right,
Siwon

🚨 Attention all units. This is an emergency call, baby. Man with skincare overdose. We need backup.🚨

📣 Siwon speaking: We are forced to release an urgent statement.

We're experiencing an avalanche of creams:

With asset names that are more complicated to pronounce than IKEA furniture
With ingredient lists that make you cross-eyed like those magic eye books from when you were a kid (memory unlocked)
With 'it's natural', 'clinical results', more is more…

Pure cosmetic gluttony, listen.

And in the end, you're covered in potions and not really knowing what for.

Therefore, and to practice conscious cosmetic hedonism - few things, but with great pleasure and intention - we have prepared this guide with the richest and healthiest cosmetic vitamins for your face. We will be touching on it and expanding it from time to time.

VITAMINS FOR YOUR SKIN

Vitamin A 🥕 'A'... for AA: Anti-Aging

What is it?
Some people eat carrots by the pair. We're more into slathering ourselves in retinol, vitamin A in cosmetic form. It's the best-known anti-aging ingredient: it reduces wrinkles, fine lines, and more. It stimulates your skin's renewal (like Wolverine's), getting your skin's production going full steam ahead to produce the things that are lost or slowed down with age: collagen, proteins, and so on.

How does that make your face?
Well, with a more youthful appearance... more handsome than James Dean in his younger days.

Where can I find it?
In our pro-aging night cream WOYOUNG

👉Want to know more? Debunking myths...retinol

Vitamin B(3) 💃 'B3'... for good, beautiful and naughty

What is it?
Also known as niacinamide, it's the quintessential "anti-establishment" vitamin: anti-blemish, anti-inflammatory, anti-acne, anti-redness, and therefore, anti-hater. It's such a democratic ingredient that it works for almost all skin types. (Yes, it turns out niacinamide is more forgiving than Roy Galán.)

How does that make your face?
Well, to clap your hands with joy when you look in the mirror.

Where can I find it?
In our Handsomefyer tuner

👉Want to know more? Handsomefyer, the instant tuner

Vitamin B(5) 🙏 'B5' of… with hydration and lubrication I'll stick it in you…

What is it?
If in this lottery that is life, you've been dealt dry skin, then even more For the tight skin Lomana wears every winter, panthenol or vitamin B5 is your ally in this tough battle.

How does that make your face?
Stay hydrated, stay hydrated. There's also some research that attributes to it an anti-inflammatory and regenerative effect on your skin's natural barrier, like something out of Easter Sunday.

Vitamin C 🍊 'C' for Color of the sand of the Rocío Way

What is it?
The most sought-after ingredient since Britney in 2007. It has many functions, but above all it stands out for bringing luminosity to your face.

How does that make your face?
Lola Flores said that "the sparkle in your eyes can't be surgically enhanced"... but the luminosity you get after using vitamin C in the mornings is something you won't find even with the Kardashians' favorite surgeon.

Where can I find it?
It's also in our all-in-one tuner, Handsomefyer.

Vitamin D ☀️ 'D' for Give me cream

What is it?
The vitamin that comes from space. The one that warms you up and makes you blush. The one that gives you the feeling of sunshine on your face.

How does that make your face?
Well, actually, getting a tan is secondary. Vitamin D is more beneficial for the overall health of your skin, hair, muscles… even your teeth and bones. When you're deficient in vitamin D, your body knows it.

Where can I find it?
Sunbathing, but not too much. 10-15 minutes, 3 times a week (depending on your skin type) is more than enough.Don't act like a fool, otherwise you'll age faster and worse than Christopher Nolan's movies.

Vitamin E 🌊 'E' for mirror mirror…

What is it?
Vitamin E, or tocopherol—we know, it sounds like a prison name, but its benefits are far more pleasant than frightening—is a powerful antioxidant. And, as if that weren't enough, it can extend the shelf life of other cosmetic ingredients: the little blue pill of skincare.

How does that make your face?
Well, protected: from the weather, from pollution, and from free radicals (which aren't just angry anti-establishment types).

Where can I find it?
For example, in Dragon Shot, Besides leaving your face moisturized, you'll notice that shine disappears throughout the day.

👉Want to know more? Agüita, baby – moisturizer for your skin

Take vitamins when you fall in love

As that song by La Fiesta said: take vitamins…

For breakfast, for lunch, for an afternoon snack, for dinner... and even for a quick bite if the occasion arises.

With good vibes, a touch of cheekiness, and 🧪 The recipes, always with substance.