Proud Tag Dictionary

This month the acronym LGBTIQ+ will resonate like a batucada. And that's because, every day,

the word diversity is more diverse and encompasses More labels than a supermarket: cisheteronormative, non-binary, genderfluid, biphobia, queer… to the point that, with so many labels, it's normal to get completely confused.

That's why today, so you don't look like you're sucking on lemons when you hear a new term… We give you a 'simple' overview (without aiming to be exhaustive, without wanting to offend anyone), of proud and unfiltered labels.

Dictionary of proud labels - beyond LGBTIQ+

The basic pieces of 'lego':

Biological sex/assigned at birth. What the doctor tells your mother you are at birth based on your genitals, hormones, genes…
Gender. What society/culture/history expects of us for having been born with a penis or vagina ('male' vs. 'female').

For a long time, sex was assumed to equal gender (man = male; woman = female), but no. We're going to talk about sexual identity, on the one hand, and gender identity, on the other. Let's double-click:

Basics of the rainbow of sexual identity or orientation:

Based on your biological sex and who you feel emotional, romantic, or sexual attraction to, we find people:

Heterosexuals. Who feels exclusive attraction towards people of the opposite sex.
Homosexuals. Who feel exclusive attraction towards people of the same sex (gays, lesbians, faggots, dykes, …)

Homophobia and lesbophobia. Any form of discrimination (conscious or unconscious) towards homosexual people.
Internalized homophobia. The rejection or non-acceptance of one's own homosexuality or some part or expression of it (conscious or unconscious).

BisexualSomeone who feels attraction towards people, regardless of their sex.

Biphobia. Discrimination against bisexual people.

AsexualsThat she feels no attraction whatsoever.
…

Another batch of basics, but now from the melting pot of gender identities

Based on your gender expression (how you behave vs. what society expects of you) or gender identity (how you identify yourself) (remember; what is considered 'masculine' or 'feminine') we find people:

Cisgender, people whose gender identity and sex assigned at birth match (e.g., the doctor said I was born a boy and I identify with a 'masculine' role)

Cisheteronormativity. Everything that implies considering heterosexuality and cisgender people as "normal" (as opposed to "not normal").
Toxic masculinities. The various ways in which our society/culture has established what a man should be throughout history… and which have a negative impact on society or on the individual. Fortunately, This is evolving.

Trans, people whose gender identity or expression does not match the biological sex they were assigned at birth

Transphobia. Any form of discrimination against trans people.

Non-binary, all those who do not identify exclusively with a single gender.

Agender. Not identifying with either of the two binary genders. Neither ma'am nor ma'am.
Gender fluid. That their gender identity changes from time to time and through different stages.
Bigender. Someone who feels like they belong to both binary genders (part female and part male).
Trigender... who feels part feminine, part masculine and also of a third gender (which can be neutral gender or a mix of all three).
Pangeneric. One who identifies with all at once.
Genderqueer or non-conforming. Someone who does not want to identify with binary gender labels.

AND… everything that doesn't fit within the acronym LGBTIQ+Polysexuality, demisexuality, sapiosexuality… And there are still more to come. Because with one diversity increasingly flexible and visible, this dictionary could not end here.

Label yourself with pride

Yes, I know that labels are a mess.

Some people avoid them like oil and water and feel freer without them.

Some people need them to feel pride of belonging, foundations or life rafts to hold onto while they learn to swim in the sea of self-knowledge.

Whatever your opinion, Labels have their function:

Because what is not named does not exist, and no we have reached this point by hiding realities that finally have names and surnames.
Because they are “only” a way to find common and safe territories, shared experiences and a community that welcomes you with open arms.

Perhaps in the future we'll be able to leave labels at the supermarket because we won't need them anymore. But until then, we'll keep bringing out of the closet and celebrating every new reality that we couldn't or didn't know how to name before.

PS: This week's post is sponsored… For nothing more and nothing less than our favorite labels. The ones that get seared into your skin, burned into your very being, because they scream to the world "faggot," "whore," "Mexican babe"... Literally.

Until July 10th, our LGBT-themed stickers are back, free with all purchases over €29.95 (while supplies last). Wear them on your skin to show what you want people to say to your face.

I LOVE THEM!

We do cool right,
Siwon

🚨 Attention all units. This is an emergency call, baby. Man with skincare overdose. We need backup.🚨

📣 Siwon speaking: We are forced to release an urgent statement.

We're experiencing an avalanche of creams:

With asset names that are more complicated to pronounce than IKEA furniture
With ingredient lists that make you cross-eyed like those magic eye books from when you were a kid (memory unlocked)
With 'it's natural', 'clinical results', more is more…

Pure cosmetic gluttony, listen.

And in the end, you're covered in potions and not really knowing what for.

Therefore, and to practice conscious cosmetic hedonism - few things, but with great pleasure and intention - we have prepared this guide with the richest and healthiest cosmetic vitamins for your face. We will be touching on it and expanding it from time to time.

VITAMINS FOR YOUR SKIN

Vitamin A 🥕 'A'... for AA: Anti-Aging

What is it?
Some people eat carrots by the pair. We're more into slathering ourselves in retinol, vitamin A in cosmetic form. It's the best-known anti-aging ingredient: it reduces wrinkles, fine lines, and more. It stimulates your skin's renewal (like Wolverine's), getting your skin's production going full steam ahead to produce the things that are lost or slowed down with age: collagen, proteins, and so on.

How does that make your face?
Well, with a more youthful appearance... more handsome than James Dean in his younger days.

Where can I find it?
In our pro-aging night cream WOYOUNG

👉Want to know more? Debunking myths...retinol

Vitamin B(3) 💃 'B3'... for good, beautiful and naughty

What is it?
Also known as niacinamide, it's the quintessential "anti-establishment" vitamin: anti-blemish, anti-inflammatory, anti-acne, anti-redness, and therefore, anti-hater. It's such a democratic ingredient that it works for almost all skin types. (Yes, it turns out niacinamide is more forgiving than Roy Galán.)

How does that make your face?
Well, to clap your hands with joy when you look in the mirror.

Where can I find it?
In our Handsomefyer tuner

👉Want to know more? Handsomefyer, the instant tuner

Vitamin B(5) 🙏 'B5' of… with hydration and lubrication I'll stick it in you…

What is it?
If in this lottery that is life, you've been dealt dry skin, then even more For the tight skin Lomana wears every winter, panthenol or vitamin B5 is your ally in this tough battle.

How does that make your face?
Stay hydrated, stay hydrated. There's also some research that attributes to it an anti-inflammatory and regenerative effect on your skin's natural barrier, like something out of Easter Sunday.

Vitamin C 🍊 'C' for Color of the sand of the Rocío Way

What is it?
The most sought-after ingredient since Britney in 2007. It has many functions, but above all it stands out for bringing luminosity to your face.

How does that make your face?
Lola Flores said that "the sparkle in your eyes can't be surgically enhanced"... but the luminosity you get after using vitamin C in the mornings is something you won't find even with the Kardashians' favorite surgeon.

Where can I find it?
It's also in our all-in-one tuner, Handsomefyer.

Vitamin D ☀️ 'D' for Give me cream

What is it?
The vitamin that comes from space. The one that warms you up and makes you blush. The one that gives you the feeling of sunshine on your face.

How does that make your face?
Well, actually, getting a tan is secondary. Vitamin D is more beneficial for the overall health of your skin, hair, muscles… even your teeth and bones. When you're deficient in vitamin D, your body knows it.

Where can I find it?
Sunbathing, but not too much. 10-15 minutes, 3 times a week (depending on your skin type) is more than enough.Don't act like a fool, otherwise you'll age faster and worse than Christopher Nolan's movies.

Vitamin E 🌊 'E' for mirror mirror…

What is it?
Vitamin E, or tocopherol—we know, it sounds like a prison name, but its benefits are far more pleasant than frightening—is a powerful antioxidant. And, as if that weren't enough, it can extend the shelf life of other cosmetic ingredients: the little blue pill of skincare.

How does that make your face?
Well, protected: from the weather, from pollution, and from free radicals (which aren't just angry anti-establishment types).

Where can I find it?
For example, in Dragon Shot, Besides leaving your face moisturized, you'll notice that shine disappears throughout the day.

👉Want to know more? Agüita, baby – moisturizer for your skin

Take vitamins when you fall in love

As that song by La Fiesta said: take vitamins…

For breakfast, for lunch, for an afternoon snack, for dinner... and even for a quick bite if the occasion arises.

With good vibes, a touch of cheekiness, and 🧪 The recipes, always with substance.