Do you smell like summer or like a sweaty teenager on the tube?

When the temperature rises, there are two types of people:

Those who smell like an all-inclusive holiday in Bali.

Those who smell like the London Underground at 8 a.m.

The line between the two is thinner – and smellier – than you think. Summer brings out the best in you… or the worst. Which side are you on?

THE PROBLEM: WHY EVERYTHING SMELLS STRONGER IN SUMMER

It’s not your imagination: in summer EVERYTHING smells… stronger. If heat brings out the delicious aroma of a barbecue, it also multiplies the scent of “humanity”. Here’s why:

YES, YOU SWEAT MORE. Heat cranks up your sweat glands. It’s your body’s natural air-con. Sweat itself doesn’t smell, but…

BACTERIA PARTY HARD. Sweat is a buffet for bacteria on your skin. They break it down and release that “signature” odour we all know.

HEAT AMPLIFIES SMELLS. Basic physics: aromatic molecules become more volatile in heat. Result? The good and the bad smell more intense.

HUMIDITY BOOSTS BACTERIA AND ODOURS. The more humid it is, the more bacteria grow, and the more sensitive your nose becomes (that’s why the countryside smells so strong just after it rains).

YOUR HABITS CHANGE. More beach, more booze, heavier food. All of this affects how you smell. And if you’re re-wearing that T-shirt, socks, or not drying your trainers properly… 💥 chemical bomb.

The good news: smell is not inevitable. With the right care, you can smell like sea breeze even in a 40°C Tube carriage.

HOW TO GO FROM “TUBE” TO “TROPICAL” (SIWON ESSENTIALS TO SURVIVE THE HEAT)

Summer is no excuse to smell bad. If you want people to lean in to your neck (instead of dodging your pits), follow these steps:

1. SHOWER (PROPERLY)

Water alone won’t cut it. You need a body wash that not only cleans but leaves you smelling like you’ve just walked off the beach.

Try Cocopunch, our piña colada-scented body wash. Cleans, hydrates, and leaves your skin with tropical vibes that scream holiday – even at home.

2. TAKE CARE OF YOUR BALLS (YES, WE’RE TALKING ABOUT THAT)

Heat is merciless down there. Whether you wear jeans, work out, or just exist – your balls suffer. And in summer, even more.

Giggleberries is your best mate: a refreshing powder that keeps things fresh, absorbs moisture, and leaves a nice scent. Bye sweat, bye chafing. Hello comfort.

3. DON’T IGNORE YOUR FEET (THEY WON’T IGNORE YOU)

Trainers with no ventilation + heat + worn socks = nuclear disaster.

Wash them properly, change socks daily, and use anti-odour products. Happy feet = happy everyone around you.

4. CLEAN, LIGHT CLOTHES

No, that T-shirt is not “good for one more wear”. It smells. Use breathable fabrics and wash after every use. Everyone will thank you.

5. THE FINAL TOUCH

With your basic hygiene sorted, it’s time to top off the cake that is you with a playful scent that says “I’m killing it, but effortlessly”.

Idea: our Jaleo fragrance, with a citrusy opening like a cruise along the Amalfi Coast, a woody heart like the yacht of your dreams, and a cheeky vanilla-tonka base like those gin & tonics at the beach bar at sunset.

THE CONCLUSION: YOU CHOOSE WHAT SCENT YOU LEAVE BEHIND THIS SUMMER

This summer you’ve got two options: sweaty body vs. sweetie body.
Just 5 simple steps (and a handful of indulgent skincare) stand between you and greatness.

It’s easy to treat your ego, your body… and do a favour to everyone sharing your airspace. Your move.

P.S.: This week’s blog is powered by our limited edition Cocopunch solid body wash. Smells like a tropical daydream, feels like luxury – and just like summer, it won’t last forever. It’ll sell out in weeks. Grab it now or get it FREE with orders over £100!